Top 5 Fashion Games in Egypt Q2 2022: Performance Insights

In the second quarter of 2022, the fashion gaming category in Egypt saw notable performances from the top 5 apps on a unified platform, as measured by Sensor Tower. Here's a closer look at their trends in weekly downloads, active users, and revenue.

Makeup Salon:DIY Makeup Artist by TapMagic experienced a remarkable growth in weekly downloads, starting at around 8.5K in late March and peaking at over 120K in early June. The app's active users also saw a significant increase, climbing from 10K to over 215K within the same period.

Fashion Show: Makeup, Dress Up from Dress Up Games for Girls maintained a consistent download rate, with figures fluctuating between 69K and 100K throughout the quarter. The app's weekly active users showed a steady rise, reaching over 426K by early June. Weekly revenue showed minor fluctuation, peaking at $80 in late May.

Makeup Stylist: Makeup Game by Gametertain saw its downloads grow from approximately 9K in late March to over 132K in early June. Active users increased correspondingly, peaking at around 221K in early June.

Hair Challenge, developed by Rollic Games, experienced a gradual decline in downloads, starting from around 63K in late March and dropping to about 30K by the end of June. Despite this, the app's active users remained relatively stable, hovering around the 160K mark.

Vlinder Fashion Queen Dress Up by 31 Dress up Games saw a notable increase in weekly downloads, peaking at around 115K in mid-May before declining to approximately 23K by the end of June. Active users followed a similar trend, peaking at over 242K in late May.

These insights demonstrate the dynamic landscape of fashion games in Egypt. For more detailed analytics and trends, visit Sensor Tower.